Effective Date: September 16, 2026. Lead Text Back ("we," "us," or "our"), an assumed name of Hence Enterprises LLC, operates leadtextback.com (the "Site"). This Privacy Policy explains how we collect, use, and protect your information when you visit our Site or communicate with us, including through our website opt-in form and SMS text messaging. Information We Collect: When you submit our website opt-in form, we collect your name, phone number, email address, and any message you provide. Our Site may also use cookies or similar tracking technologies to support basic site functionality and understand how visitors use the Site; you can control or disable cookies through your browser settings. Use of Information: We use your information to respond to your inquiries, provide our missed-call text-back and lead follow-up services, and send you requested updates. SMS Consent: By submitting your phone number through our website opt-in form, you consent to receive text messages from Lead Text Back related to your inquiry and our services. Message frequency varies. Message and data rates may apply. You can reply STOP at any time to opt out of text messages, or reply HELP for assistance. Consent to receive text messages is not a condition of any purchase. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories of personal information exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. Data Sharing: We may share your information with service providers who help us operate our SMS and communication platform (such as our messaging technology partner), solely for the purpose of delivering our services to you. Data Security: We use reasonable administrative and technical safeguards to protect your information. Your Rights: You may contact us at any time to request access to, correction of, or deletion of your personal information. Related Policies: See our Terms of Service at https://leadtextback.com/terms-of-service for the terms governing your use of our Site and messaging program. Contact Us: Lead Text Back (Hence Enterprises LLC), 3000 Custer Rd ste 270-179, Plano, TX 75075. Email: [email protected]. Phone: (469) 596-3313.